I’m a big fan of many (but not all) business school teachings. Â Many of my closest colleagues are graduates of some of the best B-schools in the nation, and as a result I’m always looking for gems that many in the market might otherwise miss. Â
Such is the case with price sensitivity, a mainstay of most curricula and the forefront of concern among today’s business leaders.  Harvard Business School professor John Quelch recently published an HBS Working Knowledge piece entitled, “Seven Tips for Managing Price Increases” in which he offers advice to marketers on how to cope with inflation and sticker stock.  I think these same principles should be applied to how HR manages today’s highly diverse and fragmented employee population:
- Understand Your Customers – Take the time to recognize that a disproportionate focus on one segment of your population may cause a demand spike in another. Â Reward individuality over conformity and complacency.
- Invest in Market Research – Get out of the office, walk the halls and talk to employees directly about their challenges and concerns. Â Capture high level survey data but recognize that many are reluctant to honestly share for fear of retribution.
- Redefine Value – Reverse engineer programs that are widely successful to identify the core elements which may be replicated through other HR deliverables.
- Use Promotions – In this case, literally. Â Clearly communicate the values and performance metrics which result in opportunities for leadership development via a well organized and transparent talent management strategy.
- Unbundle – Recognize that no two employees are the same, and therefore be prepared to dynamically assemble those benefits and programs which meet the unique needs of the individual.
- Monitor Trade Terms – Watch your population “inventory” closely and be prepared for large spikes and dips in talent acquisition. Â Remain constantly educated on those in direct industry and geographic proximity.
- Increase Relevance – This goes without saying…
If you pay close attention, you’ll find that all around us are lessons that can help the HR professional bring systemic improvement to their organization.
Let’s keep the conversation going.



5 Comments
As always, brilliant corrollary between increasing prices and managing people. I am particularly fond of the “unbundling” issue and being sure not to treat all employees homogeneously.
Thanks Rick. If you come upon other interesting non-HR content that you think should be “translated” for our industry, let me know!
thanks and more power!
Some great points about getting out of the office, walking the halls and listening to people. I think the market research is often just a little too impersonal as the focus tends to be on the data and statistics (sick leave statistics for example). There is no substitute for listening! Thanks for your article.
@Leadership Development – I agree that nothing beats keeping your ear to the ground (versus formalized surveys). Both serve an important purpose, but listening does win the day in my book. Thanks for the comment.
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[...] over 30 leadership development pundits, including our own humble Inflexion Point article describing Seven Tips for Managing Today’s Employee Population. Â So click on over to Dan’s site take a look. Â There is a lot of terrific content from some [...]